Anygraaf USA :: News :: Sanoma Magazines Finland Selects Neo

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Sanoma Magazines Finland Selects Neo

New magazine to be published with Neo from its launch

HELSINKI, FINLAND — September 22, 2011 — Finland's leading magazine publisher, Sanoma Magazines Finland, has begun implementation of Anygraaf's Neo publishing system. The transition to Neo will take place in stages, beginning with their Custom Publishing and Computer divisions.

Sanoma Magazines has used Anygraaf systems for many years; as such, it was a natural progression for the company to upgrade their current Doris system to Neo. "Key reasons for selecting Neo were Neo's framework for handling multiple publications and for multi-channel publishing. We are also excited about the opportunity to work with Anygraaf to further develop the system specifically for the needs of the magazine publishing industry." says Riku Makkonen, Publishing Solutions Manager for Sanoma Magazines.

3T Magazine

3T Magazine is a brand new publication in Finland; the first issue will be released in January 2012. 3T is a weekly magazine focused on technology, the economy and business related topics. The title will launch with a base readership of 53,000 readers, as the Union of Professional Engineers in Finland has selected it as its member magazine beginning in 2012. The magazine will also include an online and mobile version. "3T will be produced with Neo from the very beginning, even during the planning period, allowing us to use the latest and most progressive features from the get-go. After 3T is launched, Neo will be implemented in stages at all other Sanoma Magazines publications." says Kalle Kamotskin, IT Manager for Sanoma Magazines.

Neo

The Neo publishing system is a framework for the control and management of the editorial enterprise. One user can have several roles (i.e. editor, editorial assistant, etc.) as well as a desktop environment associated with each role. Content for all channels can be produced within the same editor, allowing users to easily combine material into packages for distribution to multiple platforms.

Content planning can begin long before writing and photography begin as all pertinent information can be entered into Neo, thus providing ample background information for the author. Editorial staff can easily view and control how each issue is progressing, thereby keeping the publication on time and within budget. Resource allocation and scheduling are included in the basic Neo package. Long-term planning as well as project assignment are handled within Neo, adding another level of information available within the system for each project.

Anygraaf views Sanoma Magazines as an excellent partner with a diverse organization and extensive history in magazine publishing. "We are proud to continue our partnership with this prominent magazine publisher; working with Sanoma Magazines will also help us to make the Neo system even better for the publishing industry." states Harri Taskinen, Product Manager with Anygraaf Oy.

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About Sanoma Magazines Finland
Sanoma Magazines Finland is Finland's largest magazine publisher, in terms of net sales, total circulation, and market share in both circulation and media sales. They publish general- and special-interest titles, magazines and books for children and young people, and custom publications; and are developing an increasingly dynamic online presence. They are also the preferred partner for many of the world´s foremost magazine brands and publish Disney publications, Cosmopolitan, Auto Bild Suomi, GEO, and Guinness World Records books under license.

Sanoma Magazines' mission and vision determine their approach to business and their goals for producing and developing premium-quality magazines and Web sites that meet the hopes and aspirations of their customers. Five values – responsibility, innovation, quality, success, and respect – lie at the heart of their approach.
www.sanomamagazines.fi/en/

About Anygraaf
Anygraaf Oy is the Finnish developer of asset management and publishing production systems. Founded in 1996, Anygraaf Oy maintains offices in Helsinki and Turku, Finland and provides sales, service and support through its Swedish subsidiary Anygraaf Ab. Resellers in Germany, Latin America, the Caribbean and the Netherlands provide additional sales and support services. There are approximately 8000 licensed users of Anygraaf products in more than 125 organizations throughout Europe.

Anygraaf USA, Inc. is the North American agent for the Finnish software firm Anygraaf Oy providing sales, services and support for the complete line of Anygraaf products.

Editorial Contact:
Erin Flynn
Anygraaf USA, Inc.
301-305-2532
erin.flynn@anygraaf.com